email marketing

Are you in sales and marketing? Are you tired of spending hours and hours searching for email addresses? We hear you. You’ve heard about email finder tools. And you want…

Black Friday campaigns are the deals and creative assets that ecommerce brands use throughout the Black Friday and Cyber Monday (BFCM) weekend to convert seasonal demand into sales. And the…

Many ecommerce merchants believe that they have to sell their products on an exiting platform such as Amazon to be successful. While it’s true that Amazon has a huge market…

Conventional wisdom claims that beautiful email design improves engagement. So thousands of brands are sending newsletters that look like works of art, fighting for attention in the same crowded inboxes….

Key takeaways ✨ Footers must legally include a mailing address, unsubscribe link, and accurate sender info.  A hidden unsubscribe link backfires, driving spam complaints instead of opt-outs.  A well-built footer…

Event communication involves more than just sending updates to attendees. In an event’s lifecycle, organizers coordinate with purchasers, speakers, sponsors, exhibitors, and participants across multiple touchpoints. As communication volume grows,…

If you’re short on ideas on how to gain conversions with email marketing, we handpicked 16 top email marketers. All of them are active practitioners of the craft and offer…

Event management involves a constant stream of decisions and actions. Registration numbers change, attendee lists grow, ticket classes evolve, and new requests come in throughout the day. Getting things done…