Customer Immersion Program: What It Is – And Why Your Company Needs One
I originally wrote today’s post for MarTech. It appeared on their site on August 1, 2025. In far too many […]
What B2B marketers are choosing now
Seventy percent of marketers believe the marketing industry has changed more in the past three years than in the past
Black Friday Ecommerce Strategy: Your 2026 Playbook
Key takeaways Black Friday shoppers are led by impulse and deals, but Cyber Monday shoppers look for value and plan
Google sets AI Max migration timeline for Search campaigns
Google outlined when some legacy campaign features will be automatically migrated to AI Max, giving advertisers and developers a clearer
Social Media Marketing for Auto Repair Shops (Complete Guide)
I’ve had the same conversation with enough shop owners now that I can usually see it coming before they finish
iPhone vs Android Users & Market Share (New Stats 2026)
Currently, Android holds a 68.36% global market share, while iOS secures second place with 31.6%. However, in the U.S., iOS
The Hail Mary Email That Turned “Dead Leads” Into Gold
Some leads, no matter what you do, feel truly gone. Cold, churned, and buried. 💀 But what if those dead
The 4-step roadmap to AI agents for Google Ads
Every week, there’s another announcement about AI agents. Google is building them, software vendors are selling them, and LinkedIn would
Meta gives 15,000 pairs of AI glasses to vision impaired users
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. Meta is
The 2027 CMO planning challenge is bigger than the budget
Many of the assumptions that have guided B2B marketing planning for the past decade are becoming less reliable. Buyers were