3 AI agents to improve marketing workflows
Many marketing teams still view AI as just a tool for faster content creation, overlooking its broader potential. The real advantage comes from rethinking how marketing work gets done. When…
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9 Post-Purchase Email Examples to Inspire Your Own
You worked hard for that sale. The ad spend, the landing page, the abandoned cart nudge that finally landed. And then what? For most stores, the answer is a plain…
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The Future of Digital Marketing & AI Search Marketing in 2026
Posted 13-01-2026 by Helen It was the year 2000 when I first started my digital marketing career and 2011 when AJ and I launched our digital marketing agency ThoughtShift. Now…
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The first generation of gen AI use cases in marketing are streaking through the Hype Cycle – chiefmartec
Ah, the Hype Cycle. No other curve is both so revered and reviled. When it comes to generative AI’s Hype Cycle, especially its application in marketing, there are three things…
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How to Use a CRM Before Sales Outreach
Generic outreach is dead. In a world where the average B2B buyer is hit with hundreds of pitches a week, the only emails, calls, and LinkedIn messages that get opened…
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The Easiest Way to Sell More Products? Stop Talking About the Product.
TL;DR: Your customers don’t care about your product. They care about the version of themselves that exists after they buy it. The ecommerce brands that consistently outsell their competitors aren’t…
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Claude AI Statistics (2026) — Active Users Data
Anthropic released Claude AI in March 2023, five months after ChatGPT’s release. Claude AI now has over 245 million monthly active users across the web and the mobile app. After…
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Zoho CRM Q2 2025 Update
At the halfway mark of an extraordinarily special year for all of us in the Zoho CRM team, we come to you with another update post to bring you all…
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AI in Online Advertising: 5 Key Trends from June 2026
AI-referred traffic is now converting at measurably higher rates than traditional web traffic, and the data is solid enough to act on. Add to that ChatGPT Ads getting product feed…
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What B2B Professionals Really Think About AI in 2026
New research from SmarterX surfaced not just where B2B professionals are in their AI journey but how they feel about it.