Social Media Attribution Models That Actually Work
Your client wants to know what social media actually drove last quarter. You pull up three reports. None of them agree. Meta says 200 conversions. GA4 records 50. The CRM…
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What you need to know
We’ve updated this guide with information on the new creative tools for small and growing businesses. Using LinkedIn personally is very different from using it for marketing. Fully understanding the…
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New in Canvas: mobile view, updated module view, and more
Last year, Canvas for Zoho CRM received significant updates and improvements, which we’ll summarize here. As the industry’s first CRM design studio, we’re dedicated to raising the bar for customization…
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From 2025 data to 2026 strategy
January 19, 2026 As the year draws to a close, email marketers are looking ahead, eager to make the next year their most successful yet. But a winning 2026 strategy doesn’t just…
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156% More App Subscribers in Six Months! Here’s How We Did It
Download your free Tier 11’s nCAC calculator at: How do you acquire new customers without frustrating the ones you already have? It’s a delicate balance that’s harder than it seems,…
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How Vantage Plastics Achieved 175% Engagement Growth
The Challenge: Rebuilding From (Almost) Nothing When Tim Bish (Strategic marketing, training, and AI specialist) joined Vantage Plastics, a conglomerate of five different companies in the plastic manufacturing industry, the…
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How AI Is Changing Manufacturing Marketing
TL;DR: AI is helping manufacturing marketers handle long sales cycles and large buying committees by turning fragmented data into actionable insights. It improves marketing effectiveness through predictive analytics, personalized messaging…
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SMS Marketing Best Practices for Ecommerce 2026
SMS marketing best practices are the proven methods that ecommerce brands use to grow revenue from SMS marketing while staying compliant. These best practices can be broken down into five…
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ThoughtShift in SEO & PPC Awards Spotlight at Global Search Awards 2025
Posted 28-10-2025 by Helen Award-winning SEO and PPC agency, ThoughtShift, are delighted to be recognised by the Global Search Awards 2025 as finalists for the Best Use of Search –…
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LinkedIn shares tips on effective posting
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. LinkedIn shared new advice on how to maximize content performance in the…