Smarter addresses. Faster routes. Happier customers.
Address details in CRM are rarely ignored, but they are among the most error-prone fields. Even minor inaccuracies, such as a typo can lead to operational delays, misrouted field teams,…
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Want to present at SMX Next? Now’s the time to submit a pitch!
SMX Next returns online Nov. 18, focusing on navigating today’s complex search landscape and mastering the tactics that will define success in 2027 and beyond. Search marketing isn’t just changing;…
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In 2020, I made 5 predictions about marketing and martech for this decade. Here’s how they’re going… – chiefmartec
Happy New Year! Five years ago, Jason Baldwin and I published Martech 2030 (ungated PDF), a report predicting five major trends that would shape marketing and martech through what we…
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Offer Real Value, Not Hype
AI continues to be the dominant topic of conversation in marketing circles both online and off. As martech vendors race to position their platforms as the most “AI-powered” or “AI-first,”…
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Your First Google Ads Account: How to Get Started
I have managed Google Ads accounts spending a few hundred pounds a month and on accounts spending over five million a month. The platform is the same. The maths is…
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Perplexity AI Statistics (2026) – Active Users & Revenue
Perplexity AI is rapidly emerging as a major player in the generative AI space, boasting 45 million monthly active users, 170 million monthly visitors, and generating $80 million in revenue…
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Your Enterprise Vibe Coding Solution Checklist
Everyone wants to move at the speed of AI — and now, they can. Developers are vibe coding more than ever, using AI to generate, iterate, and ship new innovations…
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How to build SaaS comparison pages buyers actually trust Build a SaaS comparison page buyers trust (examples + template)
TABLE OF CONTENTS Danielle Torrie Danielle is a member of Unbounce’s content team. She loves how writers (and great writing) can create clarity in chaos. When she’s not tightly embracing…
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Is There an AI Gap Growing Inside Your Marketing Team?
Most marketing leaders will tell you their team is using AI. But there’s a difference between a team that uses AI and a team that’s getting better at it together…
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Campaign optimization strategies that actually work in 2026
Recent data shows that 88% of marketers now use AI every day to guide their biggest decisions, and for good reason. Marketing automation has been shown to generate 80% more…